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B2B Technology Landscape – Evolving to Meet Market Demand

Category: Blog   |   Tags: , ,

With growing rapidity, the B2B technology landscape is evolving to support digital transformation, converging business models, and the nonstop demands of e-commerce requirements.  B2B customers want service and support and are fueled by expectations that burn hot in B2C. Aberdeen Group reports that the ability of companies to keep pace is magnified by the growing complexity of broader and deeper supply chains, which in turn are driving changes in the B2B technology landscape. The Aberdeen report “B2B Technology Landscape – Evolving with the Times to Meet Market Demand” finds that the pressures facing companies prioritizing their technology needs include: Rising … Continue reading